Internationally, more and more consumers are turning to alternative powertrain cars such as the beloved Kia Optima Hybrid to go green, but there seems to be a lack of understanding about eco-friendly cars in general. Here are a number of misconceptions about eco-friendly cars and the facts that set them straight. Short-lived batteries Contrary to popular belief, batteries […]
The idea of a self-driving car is not too far from reality, and Kia Motors plans to make it happen by the year 2030. At the 2016 Consumer Electronics Show (CES), Kia launched DRIVE WiSE, an innovative sub-brand dedicated to furthering the brand’s Advanced Driver Assistance Systems (ADAS). Learn more about this exciting new development! […]
Kia Motors has been a rising star among the global automotive brands in terms of environmental friendliness, most recently ranking 35th out of 50 global brands in international brand management consultancy, Interbrand’s 2014 Best Global Green Brands.