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KIA powers SEVEN7 Drive to raise funds for Cancer Trust

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Posted: July 1, 2015 at 9:38 am   /   by   /   comments (0)

On 2 July 2015, three intrepid adventurers will depart from the Steve Biko Academic Hospital in Capital Park, Pretoria, on an epic journey through seven southern African countries – in just seven days. The trip, known as the SEVEN7 Drive, endeavours to raise funds for children with cancer, and specifically for children with cancer who are terminal and are not covered by medical aid.


Taking on the epic challenge is a trio not entirely unfamiliar with African overland adventures. Heading up the team is well-known off-road and adventure journalist, Danie Botha, along with Leisure Wheels photojournalist and experienced traveller G.G. van Rooyen and logistics expert Jan van Deventer, who counts top international film and television companies as his clients.

Playing a vital role in the back-up and fundraising team is Margaret Pretorius, a highly experienced events professional formerly of African Outdoor Group, who is currently fighting cancer herself – as determinedly as can come.

“Driving 6500km in seven days is not a major challenge if you drive on new highways. But we will be tackling lesser known tracks, and on each leg there will be rough gravel roads and twee-spoor tracks to cover,” says Botha. “We have assembled a formidable team, but in Africa you never know what you’re going to find around the next corner.”


A Next Level journey for a worthy cause
The team will travel from Pretoria to Windhoek, Namibia, on day one before heading to Nata in Botswana on day two. Lake Kyle in Zimbabwe follows on day three, with Maxixe in Mozambique on day four. From Inhambane the trio will head to Manzini in Swaziland on day five and Mokhotlong in Lesotho on day six before finishing back at the Steve Biko Academic Hospital on day seven.


The team will make a pit-stop in each of the aforementioned towns at a pre-selected hospital or clinic to deliver a message of love and a surprise package to a young, terminally ill patient. In total, they will cover approximately 6 500 km in the space of a week, spreading a message of love and hope throughout the journey while raising funds for Little Fighters Cancer Trust.


Notably, because all operational costs for the trip is sponsored in full, all moneys raised goes directly to the charity. With the aid of satellite communication the team will update supporters as often as possible on a daily basis through the dedicated SEVEN7 Drive Facebook page and Twitter account, as well as through blog posts on the Little Fighters webpage.

The entire trip will also be filmed for a short internet video that will be published on social media. Interested parties will also be able to view the route at the end of each day via the Facebook page, courtesy of satellite service provider Zippisat.

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A Next Level vehicle for an epic journey
As co-sponsor and proud supporter of the SEVEN7 Drive, KIA Motors South Africa has availed an all-new KIA Sorento to the intrepid team, who will set off one day after the official South African launch of the all-new Sorento. With an iF Design Award and a five-star safety rating from the NHTSA under its belt, as well as a class-leading J.D. Power IQS rating, the new KIA Sorento is guaranteed to be the perfect companion through Africa.

SEVEN7 KIA Sorento

However, what will make the adventure even more challenging, is that the team won’t be travelling in the top-of-the-range Sorento CRDi AWD due to the limited availability of 50ppm diesel on the planned route. Instead, they’ll be in a unique, front-wheel drive, MPI petrol-engined Sorento.

The customised Sorento will feature a unique exterior design courtesy of Graffiti, as well as all-terrain tyres courtesy of Bridgestone, a custom-built roof-rack from Weca Offroad Centre and specialist driving lights from Opposite Lock, to name but a few of its modifications.


Supporters can follow the adventure on the SEVEN7 Drive Facebook page and in the August edition of Leisure Wheels magazine.

Multiple ways to make a difference
To make the donation process as easy as possible, the organisers have set up multiple platforms in which to do so. The easiest way by far is to simply SMS “SEVEN” to 40770 to donate a once-off R20 to the Little Fighters Cancer Trust. Payments can also be made via PayPal from the Little Fighters website, or through a dedicated SEVEN7 page on the Back-a-Buddy website (

EFT and bank deposits, with SEVEN7 Drive as reference, can also be made (banking details available on the Little Fighters website). And as Little Fighters Cancer Trust is a registered NPO with PBO status and a Level 4 BBEEE Contributor, corporate donors can also obtain a Section 18A Tax Certificate and BBEEE Documentation.

“This is a unique opportunity to bring hope and a smile to little people that are fighting the scourge of cancer, which we know has affected countless famiies and children,” says David Sieff, Marketing Director, KIA South Africa. “We are excited and privileged to be able to provide a new Sorento that we know will more than stand up to the challenge Africa has in store for the team, and we wish them well on their journey. It’s a small gesture from us, but we hope everyone following the group will donate and make a difference in their own right.”

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